Program Update:

FirstEnergy’s Ohio utilities are committed to making safety our top priority.

Throughout the evolving coronavirus health emergency, FirstEnergy’s Ohio electric companies are committed to closely monitoring developments related to the coronavirus and taking appropriate precautions to protect the health and safety of our employees, contractors and customers.

To ensure that safety, effective immediately, FirstEnergy Ohio electric companies are temporarily suspending all Commercial & Industrial (C&I) Energy Efficiency programs until further notice. Please check back for updates.

This will not impact FirstEnergy’s Ohio C&I customers with pre-approved applications. Customers with pre-approved C&I Energy Efficiency applications may check the status of those applications by emailing a program representative at

FirstEnergy’s Mercantile Customer Program continues to accept applications for projects that are already completed.

Eligible customers wishing to participate in FirstEnergy’s Mercantile Customer Program, or those who have questions regarding the program, may visit the program website by clicking here.


Learn more about cash incentive programs

that provide reimbursement for agricultural equipment.

Agriculture Incentive Program

The Agriculture Incentive Program is available to commercial and industrial customers of Ohio Edison, The Illuminating Company and Toledo Edison (FirstEnergy’s Ohio utilities). The Program offers incentives and information to encourage participants to install high-efficiency agricultural equipment related to milking, cooling, and ventilation equipment. Flat-rate incentives are available for the following equipment categories:

Eligible Measures

  • Automatic milker takeoffs
  • Dairy scroll compressors
  • High-efficiency ventilation fans
  • High-volume, low-speed fans (HVLS)
  • Livestock waterers
  • Variable frequency drives on dairy vacuum pumps
  • Heat reclaimers

Effective Dates

To qualify for incentives through the Agricultural Program, equipment must be new and installed after January 1, 2017.

Pre‐Approval Requirements

All Agricultural incentive applications received by the program will require pre-approval before the purchase and installation of materials.


Incentives available from the Program are limited to the total equipment cost. Only installation of new equipment is eligible for incentives under this Program.


Automatic Milker Takeoffs
Equipment Equipment & Eligibility Requirements Incentive
Automatic Milker Takeoffs Must replace manual takeoffs to be eligible. The vacuum pump system serving the impacted milking system must have a VFD installed.

$0.05/kWh saved

Dairy Scroll Compressors
Equipment Equipment & Eligibility Requirements Incentive
Dairy Scroll Compressors To be eligible, the new scroll compressor(s) must replace an existing reciprocating compressor(s) or be installed as part of a new construction project. Farms replacing an existing scroll compressor are not eligible.

$0.05/kWh saved

High-Efficiency Ventilation Fans
Equipment Equipment & Eligibility Requirements Incentive
High Efficiency Ventilation Fans Circulation fans are not eligible, only exhaust fans are eligible for incentives through this measure and must meet or exceed the minimum efficiency requirements listed below.
Minimum fan requirements
– 14″- 23″ 12.4 cfm/W @ 0.1 SP
– 24″- 35″ 15.3 cfm/W @ 0.1 SP
– 36″- 47″ 19.2 cfm/W @ 0.1 SP
– 48″- 61″ 22.7 cfm/W @ 0.1 SP

$0.05/kWh saved

High-Volume Low-Speed Fans (HVLS)
Equipment Equipment & Eligibility Requirements Incentive
High-Volume Low Speed Fans This measure involves the replacement of conventional circulation fans. High-Volume Low-Speed fans must be at least 16′ in diameter to move more cubic feet of air per watt than conventional circulating fans.

$0.05/kWh saved

Livestock Waterer
Equipment Equipment & Eligibility Requirements Incentive
Livestock Waterer Purchase and installation of an energy-efficient livestock waterer that is thermostatically controlled and has a minimum of two inches of factory installed insulation.

$0.05/kWh saved

VFD for Milk Vacuum Pump
Equipment Equipment & Eligibility Requirements Incentive
VFD for Milk Vacuum Pump Purchase and installation of VFD and controls on dairy vacuum pumps, or the purchase of dairy vacuum pumps with variable speed capability. Vacuum pumps with VFDs already installed are not eligible for incentives.

$0.05/kWh saved

Dairy Parlor Heat Reclaimers
Equipment Equipment & Eligibility Requirements Incentive
Dairy Parlor Heat Reclaimer Heat reclaimers recover heat from the refrigeration system and use it to pre-heat water used for sanitation, sterilization and cow washing. Only dairy parlors with electric water heating equipment are eligible to participate. Equipment must be one of the following pre-approved brands or equivalent: Century-Therm, Pre-Heater, Heat Bank, Sunset, Superheater or Therma-Stor.

$0.05/kWh saved

How do I apply?

Step 1 – The participant should complete and submit a program application online and upload required documents through the application portal. The following documents are required for a pre-approval:

  • Completed Agricultural calculator spreadsheet
  • Manufacturers’ specification (cut) sheets for the proposed/installed equipment.  Please highlight all relevant information, such as the equipment efficiency ratings.
  • Completed and signed W-9 tax form for the incentive payee. The W-9 form must be current and dated within the last 24 months
  • Copy of utility bill to confirm account number and service address. If desired, the participant may obscure all cost and rate related information.

Step 2 – The program administrator will notify the applicant via email when the review is complete and funds have been reserved. The applicant will have 90 days from the date of the pre-approval letter to complete the project.

Step 3 – Once the project is complete, the participant should review the approved application for any changes to the project that occurred during installation and make any needed corrections.  The following final documentation should be submitted to the program administrator for review:

  • Detailed, itemized invoices or proofs of purchase for the equipment installed.
  • Revised Agricultural calculator spreadsheet (this requirement is waived if no changes were made during construction).
  • Manufacturers’ specification (cut) sheets for any additional equipment installed (if applicable).
  • Completed letter of attestation.
  • If applicable, customers who wish to issue all or a portion of their incentive to a 3rd party should complete a Dual Incentive Payment form.

Upon receipt and verification of all required documentation, the incentive check will be processed and mailed to the applicant or to an authorized representative, if requested on the application.